What I'm Consuming.

High-signal books, podcasts, and channels on psychology, systems thinking, and marketing strategy that actually move the needle.

YouTube Channel
D2C Diaries

D2C Diaries

by D2C Diaries

Book
Never Split the Difference: Negotiating as if Your Life Depended on It

Never Split the Difference: Negotiating as if Your Life Depended on It

by Chris Voss

Book
Hooked: How to Build Habit-Forming Products

Hooked: How to Build Habit-Forming Products

by Nir Eyal

Book
Influence: The Psychology of Persuasion

Influence: The Psychology of Persuasion

by Robert B. Cialdini

Book
The Adweek Copywriting Handbook: Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters

The Adweek Copywriting Handbook: Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters

by Joseph Sugarman

Book
Copywriter's Handbook: A Step-By-Step Guide to Writing Copy that Sells

Copywriter's Handbook: A Step-By-Step Guide to Writing Copy that Sells

by Robert W. Bly

Book
Upstream: How to solve problems before they happen

Upstream: How to solve problems before they happen

by Dan Heath

Book
This is Marketing: You Can’t Be Seen Until You Learn To See

This is Marketing: You Can’t Be Seen Until You Learn To See

by Seth Godin

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Book
Ogilvy on Advertising

Ogilvy on Advertising

by David Ogilvy